Brown Thomas Christmas Shop
Even though there's still 125 days to the festive season, the Brown Thomas Christmas Shop is open.
This year's departments launched in the Dublin, Limerick and Cork branches on August 15th.
While many feel it's way too early, Brown Thomas bosses disagree.
Buying Director Rachel Morgans said the launch of the shop was, 'in response to customer needs.'
She revealed that late summer is the point when, 'customer sales have picked up every year.'
'We’re offering people that are time-poor to come along and buy now so that they get that tick-tock list ready for Christmas.'
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Brown Thomas offer a wide range of Christmas products from lights to food hampers.
They stock artificial Christmas trees and their decorations are broken into five themes: Champagne Ice, Crimson Splendour, Garnet Opulence, Golden Ivory and Merry & Bright.
It may be Christmas at Brown Thomas, but summer is not over yet!
Dublin is due a mini heatwave this weekend.
More on that here.
