Celeb

Lidl was behind Ladyball

SPIN 1038
SPIN 1038

05:38 15 Jan 2016


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Lidl have been trolling us with those Ladyball ads!

The supermarket was behind the fake marketing campaign to promote the brand becoming the Official Retail Partner to the Ladies Gaelic Fotbal Association.

Ladyball was designed 'to put a spotlight on Irish women and raise awareness of the difficulties female sports persons have in getting the same recognition as their male counterparts.'

Joke's on us I guess!


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