Kim K's KKW Beauty Reaches Bil...


Kim K's KKW Beauty Reaches Billionaire Status After $200 Million Deal

Aoife Plunkett
Aoife Plunkett

09:47 30 Jun 2020

Share this article

KKW Beauty sold a stake for $200 Million

Kim Kardashian West has grown her KKW Beauty company by selling a 20% stake.

Coty Inc, who are behind Max Factor, Sally Hansen, Balenciaga, Tiffany & Co and more have invested in the reality star's 3-year-old business.

The partnership plans to expand KKW Beauty products in to new beauty categories and make it global.

Speaking to TMZ Kim said: 'This relationship will allow me to focus on the creative elements that I'm so passionate about while benefiting from the incredible resources of Coty, and launching my products around the world.'


View this post on Instagram


"✨ Used @kkwbeauty Classic II palette here and our new nude glosses in shade 2." - @kimkardashian. Shop her look at KKWBEAUTY.COM

A post shared by KKW BEAUTY (@kkwbeauty) on

The deal pushes the value of KKW Beauty above the $1 billion dollar value.

Forbes estimates this makes Kim herself worth $900 million.


View this post on Instagram


So blessed and forever grateful 🙏🏼✨

A post shared by Kim Kardashian West (@kimkardashian) on

The multinational company are big fans of the family. They also bought a 51% stake in Kylie Jenner's Kylie Cosmetics in 2019.

However, unlike Kylie, Kim is still the majority owner of KKW Beauty.


View this post on Instagram


A post shared by Coty Inc. (@cotyinc) on

Share this article