26 May 2016
Not quite over the hysteria of #HMBalmaination? Well, we've got good news for you. If it weren't for the wizards at H&M, our love of luxury, designer gear would be so far out of reach. As much as we love to browse the aisles of stores we can't afford, our bank balances always reef us back to reality, reminding us that we're not millionaires, sadly. But with H&M's highly coveted collaborations, designer goods have never been more accessible (and affordable). Last year we queued up in our droves and quite literally elbowed other women to the ground as we desperately tried to get our hands on some of their Balmain offering, and this year, they're teaming up with KENZO. If you've yet to become obsessed with the Parisienne fashion house, you're about to be.
What to expect? Colour, playfulness and a youthful spirit. Creative directors Carol Lim and Humberto Leon will bring the wonders of KENZO to H&M, creating men's and womenswear collections, as well as a selection of accessories. The collection will be available from November 3rd, and now that wen can shop H&M online, we no longer need to go into physical battle to snap up their designer treats.
Check out the creative directors' full interview over yonder. Follow #KENZOxHM for updates and stay tuned for celeb ambassadors!
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